CMO’s guide to Top 5 online marketing myths

Online MarketingWhen companies decide to increase their business, they always searching for best ways to do that as soon as possible and reach their highest goals. Companies use online marketing as tool that will help to increase their business and make them really successful in the future.

Online marketing is one of the best ways that will grow your business really fast. If you know how to use it, your company will be successful really soon and you will become really rich. But, sometimes people really believe in something that is actually not true. They just want to believe that is true and use that thing to push it in the reality. It is the same with online marketing. There are several online marketing myths that you need know, but for sure you should not pay attention and do not use them.

1.Online marketing is left to the experts. This is correct, but is not totally true. This does not mean that you should let the work to someone else and to not approach to your company success. If you have a good online marketing partner, he need to teach you some basic things about online marketing and let you to improve yourself in that.

2.Social media is used only from teenagers and posting vacation photos. This thing is actually really often on the Internet and people, especially teenagers love to be always online and posting status or vacation photos on social media. But, even if this is happening everyday that does not mean that you can’t use social media like LinkedIn and help your business to grow and be successful on the market.

3.Finding leads online is all about slick design or low prices. In many cases customers are searching the lowest price for a product or service. However, in this age of technology, buyers are save then ever and customers always can publish reviews for the product or service. That means that customer care, services and superior products are really important for having a long term success in business world.

4.It’s always better to design your website for Google. If you have a business that you want to succeed, you need to see Google as an option for that. Google has more than 2 billion searches per day, so if you design your website for Google you will definitely have chance to be recognize by customers from all over the world.

5.If you want to be profitable you need a lots of web traffic. Web traffic is always really useful to have. But, if you want to develop your business, you need to have the right traffic. That means that you should have a select group of customers that will be perfect for your business.

These are some of the online marketing myths that sometimes they are confusing people and if they believe in them and implement them in their business, sometimes they make a really big mistake, which can harm to the business. It is really good to know these online marketing myths, but just remember them, not pay attention and not using them to increase your business.