What does Google certified mean?
The Google Ads certification is a professional accreditation that Google offers to individuals who demonstrate proficiency in basic and advanced aspects of Google Ads. A Google Ads certification allows individuals to demonstrate that Google recognizes them as an expert in online advertising
You can earn the certification through Skillshop, Google’s online training program
What is the cost (Fee) for Google Certification?
Google Ads certification is free.
What is Google Ads Search certification?
The Google Ads certification is a professional accreditation that Google offers to individuals who demonstrate proficiency in basic and advanced aspects of Google Ads. A Google Ads certification allows individuals to demonstrate that Google recognizes them as an expert in online advertising.
What are the available certifications in Google?
Google Ads Search Certification:
Demonstrate your mastery of building and optimizing Google Search campaigns. Certified users will exhibit the ability to leverage automated solutions like Smart Bidding and Audience Solutions to boost campaign performance for specific marketing objectives.
Google Ads Display Certification:
Validate your expertise using Google Display to deliver results that get the most from your display advertising investment. Certified users will demonstrate their ability to develop effective Display strategies and campaigns that achieve specific marketing goals.
Google Ads Video Certification:
Showcase your ability to get results from YouTube and Google Video advertising solutions. Certified users will demonstrate an understanding of how to tell effective stories on YouTube to reach potential customers along the entire purchase journey at scale.
Shopping ads Certification:
Validate your proficiency with using and optimizing Shopping ads. Certified users will also demonstrate knowledge of how to create and optimize Shopping campaigns that maximize reach and conversions.
How do I get Google ads certified?
Step 1: Create or Select Your Google Account. Start by determining the right Google account to use for your certification. …
Step 2: Join Academy for Ads. …
Step 3: (Optional) Connect with Google Partners. …
Step 4: Prepare for Exams. …
Step 5: Pass Fundamentals Exam + One Additional Exam.
The Google Ads certifications are available in 22 languages.
Available languages: Czech, simplified Chinese, traditional Chinese, Dutch, English (UK), English (US), French, German, Indonesian, Italian, Japanese, Korean, Polish, Portuguese, Portuguese (Brazil), Russian, Slovak, Spanish, Spanish (Latin America), Thai, Turkish, and Vietnamese
Assessment passing scores,time limits and validity.
You will need to have a score of 80% or greater on the certification assessment. You will have 75 minutes to take an assessment. If you don’t pass an assessment, you can retake it 1 day later.
Certifications remain valid until the product area certification expires (Generally 1 year duration).
How does the Certificate Look Like?
Here is my passing certificate for Google Ads Search Exam
Tips to pass the Google Certification exam (like I did)
– Go through the study material
– Create a Google Ads account, create and manage campaigns
– The questions include cases and are tricky and test your real understanding, look at the words carefully.
– Manage time well, once you answer the questions, you can’t go back.
– Have Confidence on your skills and experience.
What is Google Partner Badge?
Achieving Partner status means that your company has demonstrated Google Ads skill and expertise, met Google ad spend requirements (currently 90 day spend of USD 10000 – subject to change by June 2020), delivered company agency and client revenue growth, and sustained and grown its client base. Partner status gives your company access to a number of benefits, including the Google Partner badge that can be shown on your website and marketing materials.
Where to Study for Google Ads exams?
You can go through the resources available from Google here
Learn from digital marketing professionals and get hands on experience.